Industry Trend Analysis
False eyelashes are used to accentuate the thickness, length, curliness and appearance of the eyelashes. They are composed of materials such as synthetic mink and 3D lashes. Lash glue is used to apply false eyelashes. They are available in two forms - permanent false eyelashes and temporary false eyelashes. The permanent false eyelashes are fixed using a bonding agent and have a longer life span than the temporary ones. The temporary false eyelashes are not designed to be intact while swimming, bathing and sleeping as this will result in the eyelashes falling out quicker.
Type Outlook and Trend Analysis
On the basis of type the false eyelash market is segmented into mechanical eyelash and handmade eyelash. Availability of False Eyelashes in different forms has raised the popularity of false eyelashes among customers increasingly adopting unique and new fashion trends. Mechanical eyelashes are made with the help of a machine and handmade eyelashes are made by sewing fake lashes. Besides, fake eyelashes are also available in the form of Semi-permanent lashes and temporary false eyelashes. Semi-permanent lashes also termed as individual eyelash extensions are eyelashes that are applied with an adhesive which is commonly cyanoacrylate. There are various types of cyanoacrylates including methyl, octyl, ethyl, and butyl which are designed for bonding to different surfaces. They can be worn for a longer time and will naturally fall out after a period of 3-4 weeks. On the other hand, temporary eyelashes are fixed by making use of temporary lash glue that is not suitable to be worn in water or while sleeping.
End User Outlook and Trend Analysis
False eyelashes are widely available in supermarkets and drug stores, thereby having wide availability and boosting the development of the market. Moreover, the rising demand for beauty products that are easy to fix and long-lasting is foreseen to boost the development of this market. Due to the increasing demand of these products there are likewise available on the internet and at specialty stores along with various beauty products.
Regional Outlook and Trend Analysis
Asia-Pacific is anticipated to continue to dominate the false eyelashes market with over 50 percent market share and it is foreseen to encounter significant development in the following years owing to the increased demand of convenient and durable beauty product. North America is anticipated encounter highest growth rate in the upcoming years. Availability of False Eyelashes in various forms has increased the popularity of false eyelashes among consumers inclined in fashion increasingly adopting durable products and new fashions trends.
Competitive Outlook and Trend Analysis
Some of the leading players in the market are E.L.F. Cosmetics, Shu Uemura Cosmetics Inc, Kiss Products Inc, Revlon, ESQIDO Mink Lashes, Ulta Beauty, Ardell International Inc and MAC Cosmetics.
The global False Eye Lashes market is segmented as follows -
By End User:
Rest of Europe
Rest of Asia Pacific
Rest of the World
United Arab Emirates
Some of the key questions answered by the report are:
What was the market size in 2012 and forecast from 2013 to 2022?
What will be the industry market growth from 2013 to 2022?
What are the major drivers, restraints, opportunities, challenges, and industry trends and their impact on the market forecast?
What are the major segments leading the market growth and why?
Which are the leading players in the market and what are the major strategies adopted by them to sustain the market competition?